University of Salford AI

 GC Tech has partnered with the University of Salford to create a new AI-based product which aims to transform insurance claims handling.

The product called ELI (Expert Legal Intelligence) will used advanced AI to automate claims assessments, improve decision accuracy and detect fraudulent activities more quickly and effectively.

David Scott, Managing Director of GC Tech said: “The development of ELI is a direct response to the needs of the insurance industry. Our focus is on using tech innovation to bring a step change in reducing operational costs, streamlining claims processing, identifying fraud and ultimately ensuring fairer outcomes for insurers and, crucially, their policyholders.”

The University of Salford will bring academic rigour to the project as well as helping to ensure the validity of the AI activity including avoiding bias and other potential unintended outcomes.

Experts in NLP and AI ethics, Dr Taha Mansouri and Dr Ali Alameer will lead the project from the University of Salford. Their expertise will ensure that the AI algorithms powering ELI are not only technologically robust, but also ethically sound.

Taha said: “At the University of Salford, we’re committed to developing AI solutions that are not only effective but also ethical and unbiased. Our partnership with GC Tech allows us to contribute our expertise in machine learning and ensure the technology adheres to legal and regulatory frameworks.”

The initiative is funded by Innovate UK, under their ‘Innovation in Professional and Financial Services – collaborations’ strand.

GC Tech is a subsidiary of HF, one of the leading legal advisers in the insurance and commercial sectors.

Ronan McCann, CEO & Managing Partner of HF commented: “I’m excited for the future of GC Tech, with its focus on driving innovations that complement HF’s legal services, helping our clients meet the evolving challenges of the insurance sector and delivering a more streamlined and effective experience for their customers.”

The featured image shows representatives from the University of Salford and GC Tech.

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