A new campaign which aims to show parents and children that missing school means missing out on opportunities, is being launched across Salford.
The ‘Miss School, Miss Out’ campaign is set to use social media and outdoor advertising messages to explain the impact of missing school, the benefits of attending every day, and the range of support available to families in Salford to help pupils and parents deal with any issues related to school attendance.
There will also be 14 new Family Help Practitioners based in Salford secondary schools who will work with children and their families who often miss school.
It will also highlight how children can miss out spending time with friends, doing fun activities and learning important life skills.
Councillor Jim Cammell, Lead Member for Children’s and Young People’s Services said: “We are grateful to schools for all their hard work and dedication in supporting our children and young people to attend school regularly. We are working in partnership with schools and all our partners to increase school attendance and provide the right support at the right time for all children to attend school every day.
“We know some absences are unavoidable, but attending school every day is vital both to help children learn, develop, have positive futures and have good mental health. Every day is important and a missed day can cause a child to fall behind in learning and so struggle with their education.
“There are many different challenges for people getting children to school but we are to help where we can. We want to make sure that every young person is able to take full advantage of the wonderful opportunities that education gives.”
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