The McDonalds on Cross Lane in Salford has reopened after a ‘Convenience of the Future’ redesign, allowing for a greater customer experience.
The restaurant revamp, which promises to deliver a better customer experience for all, was unveiled yesterday (Thursday 21 August).
Improvements to the new McDonalds design include a front counter redesign which will create specific areas for different sales channels.
This will allow more space for customers to enjoy their meal, less congestion around touchscreens, and shorter queues.
As well as a dedicated courier waiting area and entrance which will allow crew to better accommodate courier needs, alongside reducing congestion in the dining area to create a more relaxing restaurant environment for customers.
A new kitchen design which includes a bigger order assembly area and dedicated areas to prepare dine in orders, will help crew serve more quickly, efficiently, and accurately than ever before.
An improved break space and redesigned crew rooms which will create a more relaxing and comfortable space for crew to take a well-deserved break.
Following the redesign and revamp, local McDonald’s Franchisee, Mark Nuttall, who owns and operates 19 McDonald’s restaurants in Cheshire and Greater Manchester, said: “I’m proud to reinvest in our Salford restaurant!
“The dining area is more contemporary, and we now have separate facilities for our dine-in customers and our couriers leading to a better experience for everyone.”
Mark continued: “It’s exciting to see the fresh new look and feel of our Salford restaurant and I’m confident the changes will not only benefit our customers but also our restaurant team as these will help make their jobs a little easier.”
While the traditional walk-in and Drive Thru remain core to how customers order, the redesign of McDonald’s kitchen and dining areas as part of “Convenience of the Future” will better integrate digital sales channels, the McDonald’s App and make smarter use of internal space to enhance the dine in experience.
With dedicated areas for the different ways to order, along with the removal of the front counter, the revamp will offer a more efficient way to order and will leave customers with more space to enjoy their meal.
Recent Comments